Page 7 - CORPORATE GIFTS

The Original Swiss The Original Swiss Officer’s and
Soldier’s Knife of 1891 Sports Knife, patented in 1897

2000 The Victorinox Foundation is 2008 Victorinox opens its Ƃ rst ƃ agship 2017 Victorinox produces their 500
established. It holds 90% of the share store in Europe on New Bond Street in millionth pocket knife.
capital of Victorinox AG. A further 10% is London.
held by the charitable “Carl and Elise Today
Elsener-Gut Foundation”. 2013 Victorinox integrates the Wenger knife Victorinox is now managed by the fourth
business into the Victorinox brand. generation of the Elsener family. The
2001 Victorinox launches a clothing line in product range is now available at more than
the USA and the Ƃ rst Victorinox store opens 2013 Carl Elsener III dies on June 1st, 50 000 points of sale around the world. In
in New York’s SoHo district. shortly before his 91st birthday. addition, the complete Victorinox brand can
be experienced in around 80 brand stores
2005 Victorinox acquires the well- 2014 Victorinox acquires the travel gear and shop-in-shops.
established Swiss knife and watch business from the previous licensee TRG
manufacturer Wenger SA in Delémont and Group and establishes the new business
allows it to operate as an independent unit Victorinox Travel Gear AG.
subsidiary.
2014 The company celebrates its 130th
2007 Carl Elsener IV takes over the running anniversary.
of the business from his father and further
expands Victorinox as a global multi-product 2016 Victorinox establishes a presence in
brand. the international watch business by
investing in the development of a watch
2007 Following the establishment of competence center in Delémont.
Victorinox Swiss Army Fragrance AG, the
former Wenger perfume line is repositioned.

5

042_300_00_01__9_6917_Info_EN_web_4_5_6_7_12_13 4-5 28.11.17 10:30